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CATEGORY

Experiential Marketing

Visa unveils campaign for Uefa Women’s Euros

‘When more of us play, all of us win’ shows support for small businesses and women in sport.

Entry deadline looms for Media Week Awards 2022

Last year, PHD won the Grand Prix and MG OMD won Agency of the Year.

Why purposeful creativity is more important than meaningless awards

Why do we still rush to come up with a once-in-a-lifetime brilliant stroke of genius that had zero impact on anyone’s life or business,...

First Direct sponsors new Channel 4 programme strand

The deal was brokered by 4Sales and Omnicom’s media group PHD UK, with idents by Wunderman Thompson.

Dentsu International drops DentsuMB, 360i and Isobar names to break down silos

Dentsu Creative has been led by chief creative officer Fred Levron.

Cheil UK appoints Chris Camacho as chief executive

Camacho was previously chief performance officer at Mindshare.

Channel 4 and Barclays launch six-part series on money worries

The series will be shown on Channel 4’s YouTube channel, as well as its social channels.

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