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Tuesday, November 3, 2026
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CATEGORY

Experiential Marketing

The Brief: Edgard & Cooper’s Kibble Art and a ‘Scary Movie’ Hotbox – Event Marketer

This week's hot hot topics in experiential marketing cover Edgard & Cooper's kibble art, MGM's Into Eternia event and a 'Scary Movie' hotbox.

Landor Expands Global Leadership as it accelerates its Experience and Creative Growth

... experiential marketing to help clients create connected physical, digital and sensory brand experiences. “As brands compete for attention in an ...

JDE Peet’s Singapore picks PR agency – Marketing-Interactive

... experiential marketing. In 2025 alone, the agency bagged a string of new clients, including Our Tampines Hub, Singapore Chamber of Commerce ...

Lidl goes shopping for new media agencies across Europe

Review affects all "big five" holding companies.

Social highlights from Lidl, Deliveroo, Nando’s, BT, L’Oreal and more

Brands like Deliveroo and Sky celebrate Sir David Attenborough's 100th birthday, Lidl has a "sexy" collaboration with Liberty X and actor Tom Holland shares...

McDonald’s taps Beckham, Henry and Yamal for World Cup ‘cup’ campaign

The fast-food giant is using the 2026 tournament to demonstrate the ubiquity of its restaurants.

Not Normal Group makes six roles redundant

Changes come as part of a restructure at the agency group.

Third of UK digital adspend to be AI-driven by 2030 – IAB report

With over half of advertisers experimenting with agentic AI, forecasts suggest AI-driven processes will take up a large portion of spend in the next...

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