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Experiential Marketing

Experiential Marketing

Pitch Update: Ikea, Revlon, Ministry of Defence, Allwyn, Panasonic, British Cycling and more

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Campaign's weekly round-up of pitches, reviews and account wins.
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Experiential Marketing

Revolut appoints head of growth after Fiona Davies departs

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Davies was in the role for over two years.
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Experiential Marketing

Rémy Cointreau opens three bars at Taste of London

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Activations created by Onyx Events.
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Experiential Marketing

Co-op spots show supermarket solving last-minute problems

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New brand platform created by VCCP.
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Experiential Marketing

PPA boss: social media climate presents opportunity for ‘expertly curated content’

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Sajeeda Merali, chief executive of the Professional Publishers Association, calls on platforms to be held accountable for harmful algorithmic content.
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Experiential Marketing

Hawkstone makes TV ad debut before England’s first World Cup match

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Campaign spoke to the brand’s co-founder Johnny Hornby about the ad.
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Experiential Marketing

Joint names Ayla de Moraes as head of strategy

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De Moraes has previously worked at McCann London, Orange Panther Collective, Publics Poke, Grey and VCCP.
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Experiential Marketing

Bauer appoints new publishing CEO as Helen Morris and Steve Prentice step down

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Bauer Media's UK publishing co-CEOs to leave the business at the end of June.
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Experiential Marketing

Agency leads: social media ban will have ‘muted’ impact on media spend

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This is despite a report that the forecast for UK digital advertising spend for 2027 has been cut by £1.3bn.
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Experiential Marketing

Movers & Shakers: Publicis London, WPP, ITV, Mondelez, Uncommon CX, Born Social, Initiative and more

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Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.
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