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Experiential Marketing

Experiential Marketing

ITV Creative lead dismisses past ‘snobbery’ aimed at in-house agencies

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Niki Garner was speaking at Campaign's In-Housing Summit on 12 November.
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Experiential Marketing

Tony’s Chocolonely celebrates official brand colour with Soho pop-up

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The chocolate brand’s signature red has been standardised by global colour authority Pantone.
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Experiential Marketing

SpaceNK and Charlotte Tilbury host festive party pop-up in London

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The experience was created by Backlash.
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Experiential Marketing

In pictures: Campaign Big Awards 2025

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See all the best pics from last night's ceremony.
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Experiential Marketing

Enders estimates combined ITV-Sky sales would hold 30% of UK video ad market

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Research and advisory firm outlines the hurdles the proposed tie-up of Sky Media and ITV Media would face.
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Experiential Marketing

Oystercatchers partners in-housing expert to expand consultancy services

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The partnership will provide advice and practical guidance for brands on how to balance in-housing requirements with external agency partnerships.
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Experiential Marketing

IPG sheds 3,200 jobs, vacates office space ahead of Omnicom merger

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The holding company’s latest SEC filing shows 800 layoffs in Q3 2025 and over 700,000 sq ft of office space vacated as it races...
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Experiential Marketing

Publicis CEO hits out at Omnicom’s ‘apples and oranges’ approach on revenue

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Arthur Sadoun calls on Omnicom to change how it reports revenues to improve transparency after IPG takeover.
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Experiential Marketing

Cannes Lions introduces Creative Brand Lion and AI Craft subcategories

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The Creative Brand Lion aims to award brands platforming creative marketing that has business impact.
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Experiential Marketing

Pinterest hires Caroline Orange-Northey as UK managing director

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Former UK MD Beth Horn is promoted to vice-president of southern Europe, UK and Ireland.
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