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Experiential Marketing

Experiential Marketing

Not Normal Group makes six roles redundant

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Changes come as part of a restructure at the agency group.
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Experiential Marketing

Third of UK digital adspend to be AI-driven by 2030 – IAB report

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With over half of advertisers experimenting with agentic AI, forecasts suggest AI-driven processes will take up a large portion of spend in the next...
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Experiential Marketing

Alan Young and Julian Vizard depart St Luke’s

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The two founding members have worked at the creative shop for over 30 years.
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Experiential Marketing

CMA forces Google to offer ‘fairer’ AI search deal to publishers in UK

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In a world first, publishers will be able to opt out of their content being used to power AI features in Google search and...
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Experiential Marketing

Uber Advertising hires EMEA sales boss from Asos Media Group

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Head of EMEA sales role was left vacant by Paul Wright in February.
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Experiential Marketing

UK advertising exports hit £19.4bn with international campaign planned

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UK Advertising Exports Group will rebrand with international campaign launched at Outernet London.
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Experiential Marketing

Robin Azis, former boss of ‘agency of decade’ HHCL, dies at 65

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He rose from account manager to CEO at hotshop that made its name with Tango ads.
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Experiential Marketing

Innocent Drinks marketing director Kirsty Hunter departs

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She will be succeeded by Sam Grant.
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Experiential Marketing

Irn-Bru celebrates Scotland fans with ‘football anthem’ featuring Susan Boyle

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Lucky Generals created the campaign.
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Experiential Marketing

Publicis Groupe hires Javier Campopiano as CCO for Leo Constellation Americas and Iberia

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Javier Campopiano will report into Agathe Bousquet and Marco Venturelli, global co-chief executives of Leo Constellation.
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