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Experiential Marketing

Experiential Marketing

FCB’s Danilo Boer joins McCann’s global leadership following Omnicom takeover

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Boer has taken on the role of global creative lead and partner.
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Experiential Marketing

PMG buys influencer agency Digital Voices

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The agency’s fourth acquisition in recent years aims to harness the growth of the creator economy and full funnel marketing for clients.
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Experiential Marketing

Former IPG media and creative shops exit London HQ

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IPG Mediabrands, MullenLowe UK and FCB London to leave this month.
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Experiential Marketing

Brand Buzz: December’s social media highlights

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Campaign rounds up what brands got up to on social media last month.
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Experiential Marketing

FT launches first campaign by New Commercial Arts

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NCA won the account last October.
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Experiential Marketing

Lucky Generals set to join government creative roster

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It is understood the shop was provisionally appointed as part of a consortium with Freud Communications.
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Experiential Marketing

Marketing Skills Trust, Ogilvy and Rapp to run mentorships in memory of ex-Ogilvy chief

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Inaugural Dodds Legacy Programme will run on 28 January at Ogilvy’s London office and commemorate the lives and work of Mike Dodds and his...
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Experiential Marketing

Havas was best-performing agency stock and WPP was worst in 2025

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Publicis retained crown as biggest by valuation, ahead of enlarged Omnicom, during tough year for sector.
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Experiential Marketing

Free AF Drinks plays on meaning of ‘drunk’ in first work by Ace of Hearts

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Campaign ties into Dry January.
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Experiential Marketing

Jamie Elliott, Alessandra Bellini and Lord Michael Grade among IPA’s 2026 New Year Honours

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They will receive their awards at the IPA President’s Reception on 8 January.
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