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Experiential Marketing

Experiential Marketing

Adidas’ ‘Liquid billboard’ wins Outdoor Grand Prix at Cannes Lions 2022

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The UK won a bronze and the US won four golds.
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Experiential Marketing

Cannes Lions: Volodymyr Zelensky – ‘Power of creativity greater than a nuclear state stuck in the past’

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Ukraine's president and its leading creatives urge adland to help it defeat Russia
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Experiential Marketing

Dentsu International drops DentsuMB, 360i and Isobar names to break down silos

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Dentsu Creative has been led by chief creative officer Fred Levron.
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Experiential Marketing

Cheil UK appoints Chris Camacho as chief executive

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Camacho was previously chief performance officer at Mindshare.
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Experiential Marketing

Channel 4 and Barclays launch six-part series on money worries

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The series will be shown on Channel 4’s YouTube channel, as well as its social channels.
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Experiential Marketing

Crisis appoints Adam & Eve/DDB to lead Christmas campaign

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The win follows a competitive pitch.
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Experiential Marketing

M&C Saatchi withdraws support for Next 15 takeover

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Next 15’s current share price values M&C Saatchi at about £233.7m, marking a significant decline on the original £310m valuation.
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Experiential Marketing

DC United Establish Local Business Recognition Program

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... to participate in experiential marketing during D.C. United's match on June 25 at Audi Field against Nashville SC with kickoff at 5 p.m....
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Experiential Marketing

The story lives on: Renault resurrects classic ‘Papa, Nicole’ ad (with a spin)

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The original 'Papa, Nicole' campaign was a 1990s phenomenon, selling 300,000 Clios in its seven-year run.
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Experiential Marketing

Pitch Update: Tommy Hilfiger, GambleAware, Heathrow, Virgin Media O2, Shell & more

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Campaign's round-up of this week's pitch activity.
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