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Sunday, August 9, 2026
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CATEGORY

Experiential Marketing

Quarter of brands say their media agency model is ‘unfit for future needs’

Similar proportion aim to consolidate media and creative with single partner, finds WFA and MediaSense research.

Wickes kicks off creative review

Incumbent VCCP first started working with Wickes in 2019.

Nationwide embarks on its biggest rebrand in 30 years

The rebrand and launch campaign have been created by New Commercial Arts.

In pictures: King Charles and Queen Camilla attend Great Campaign event in France

Event created, produced and implemented by Unlimited and Pablo London.

Wunderman Thompson CCO Steve Aldridge exits

Aldridge has overseen creative work including award-winning HSBC campaigns.

Dreams and Iris split after one year

Agency was appointed to creative account in June 2022.

YouTube brings back 30-second unskippable ads to the UK

Slots designed to appeal to viewers in 'leanback viewing mode'.

McCann Worldgroup names global ECD and Gotham global CCO

Moves among a series of senior creative appointments within McCann Worldgroup’s network.

Giffgaff to ‘enter Big Brother house’ with reactive TV campaign

Campaign was developed by ITV Creative, Neverland and Manning Gottlieb OMD.

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