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CATEGORY

Experiential Marketing

Experiential Marketing

M&C Saatchi Group appoints Karen Boswell as global CEO across performance and consulting

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She replaces James Hilton, chairman and founder of M&C Saatchi Performance, who is leaving after two decades.
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Experiential Marketing

Cannes Lions unveils first shortlists for 2025

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The first shortlists revealed for 2025 are for the Dan Wieden Titanium Lions and Innovation Lions categories.
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Experiential Marketing

Campaign UK’s most-read articles: May 2025

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Catch up on Campaign's biggest news from last month, including agency shake-ups and Campaign's Best Places to Work.
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Experiential Marketing

YES Charity campaign encourages young people to get into ‘good fights’

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The work by Iris marks the charity's 30th anniversary.
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Experiential Marketing

Blockchain company Somnia picks global creative shop

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The appointment follows a three-way competitive pitch.
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Experiential Marketing

Trini-born powerhouse leading Fortune 500 experiences – Trinidad Guardian

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... experiential marketing. In April, she engaged with fellow leaders at the Experiential Marketing Summit in Las Vegas. As a heartfelt tribute to her ...
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Experiential Marketing

Atlanta Falcons hold free football camp at Legion Field – WAFF

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Kabrione Cummings, the Falcons Senior Manager for Experiential Marketing, was at Legion Field for the clinic on Saturday morning. “The expansion ...
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Experiential Marketing

Motorsport-Inspired Malt Whisky Partnerships : Aston Martin Formula One – Trend Hunter

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Experiential Marketing Events - The integration of unique experiences, such as whisky tastings at Grand Prix events, offers brands a way to engage ...
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Experiential Marketing

Luxury Flagship Reopenings : miu miu london flagship – Trend Hunter

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Redefining retail spaces to include cultural and artistic elements presents new avenues for experiential marketing in the luxury fashion sector. 2 ...
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Experiential Marketing

Agencies on the Agenda: Leo Burnett, SocialChain and Accenture Song

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Campaign showcases the three agencies on its radar from the past week.
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