{"id":972,"date":"2023-05-22T15:07:25","date_gmt":"2023-05-22T15:07:25","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2023\/05\/22\/cost-of-living-crisis-drives-more-viewers-to-ad-supported-tv\/"},"modified":"2023-05-22T15:07:25","modified_gmt":"2023-05-22T15:07:25","slug":"cost-of-living-crisis-drives-more-viewers-to-ad-supported-tv","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2023\/05\/22\/cost-of-living-crisis-drives-more-viewers-to-ad-supported-tv\/","title":{"rendered":"Cost-of-living crisis drives more viewers to ad-supported TV"},"content":{"rendered":"<p>Importance of programmatic ads to rise as an expected \u00a370bn will be invested in advertising-based video on demand next year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Importance of programmatic ads to rise as an expected \u00a370bn will be invested in advertising-based video on demand next year.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/972"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=972"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/972\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=972"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=972"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=972"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}