{"id":920,"date":"2023-04-04T15:56:14","date_gmt":"2023-04-04T15:56:14","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2023\/04\/04\/bbdo-ceo-andrew-robertson-on-technology-the-new-brand-work-and-where-the-magic-lies\/"},"modified":"2023-04-04T15:56:14","modified_gmt":"2023-04-04T15:56:14","slug":"bbdo-ceo-andrew-robertson-on-technology-the-new-brand-work-and-where-the-magic-lies","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2023\/04\/04\/bbdo-ceo-andrew-robertson-on-technology-the-new-brand-work-and-where-the-magic-lies\/","title":{"rendered":"BBDO CEO Andrew Robertson on technology, the new brand work and where the magic lies"},"content":{"rendered":"<p>In a world where agencies want to be solutions partners and creatives want to deploy generative AI tools, the veteran adlander still sees opportunities to create magic.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a world where agencies want to be solutions partners and creatives want to deploy generative AI tools, the veteran adlander still sees opportunities to create magic.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/920"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=920"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/920\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=920"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=920"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}