{"id":824,"date":"2022-11-18T14:23:14","date_gmt":"2022-11-18T14:23:14","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2022\/11\/18\/felix-richter-and-shelley-smoler-predict-adland-on-cusp-of-a-big-shift-away-from-purpose\/"},"modified":"2022-11-18T14:23:14","modified_gmt":"2022-11-18T14:23:14","slug":"felix-richter-and-shelley-smoler-predict-adland-on-cusp-of-a-big-shift-away-from-purpose","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2022\/11\/18\/felix-richter-and-shelley-smoler-predict-adland-on-cusp-of-a-big-shift-away-from-purpose\/","title":{"rendered":"Felix Richter and Shelley Smoler predict adland on cusp of a &#8216;big shift&#8217; away from purpose"},"content":{"rendered":"<p>The Campaign Big Awards chairs reflected on the &#8220;saturation&#8221; of purpose-led-work in their address at the Big Awards ceremony.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Campaign Big Awards chairs reflected on the &#8220;saturation&#8221; of purpose-led-work in their address at the Big Awards ceremony.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/824"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=824"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/824\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=824"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=824"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=824"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}