{"id":3910,"date":"2026-10-16T17:51:21","date_gmt":"2026-10-16T17:51:21","guid":{"rendered":"https:\/\/scene2ltd.co.uk\/news\/2026\/10\/16\/beyond-the-goodie-bag-sephoras-sephoria-london-strategy-beautymatter\/"},"modified":"2026-10-16T17:51:21","modified_gmt":"2026-10-16T17:51:21","slug":"beyond-the-goodie-bag-sephoras-sephoria-london-strategy-beautymatter","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2026\/10\/16\/beyond-the-goodie-bag-sephoras-sephoria-london-strategy-beautymatter\/","title":{"rendered":"Beyond the Goodie Bag: Sephora&#8217;s SEPHORiA London Strategy &#8211; BeautyMatter"},"content":{"rendered":"<p><b>Experiential marketing<\/b> is more popular than ever, but proving its ROI remains challenging, and the price of admission is not insignificant.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Experiential marketing is more popular than ever, but proving its ROI remains challenging, and the price of admission is not insignificant.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3910"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=3910"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3910\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=3910"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=3910"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=3910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}