{"id":3805,"date":"2026-09-26T03:05:02","date_gmt":"2026-09-26T03:05:02","guid":{"rendered":"https:\/\/scene2ltd.co.uk\/news\/2026\/09\/26\/you-cant-market-your-way-out-of-a-bad-product-says-center-parcs-cmo-the-drum\/"},"modified":"2026-09-26T03:05:02","modified_gmt":"2026-09-26T03:05:02","slug":"you-cant-market-your-way-out-of-a-bad-product-says-center-parcs-cmo-the-drum","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2026\/09\/26\/you-cant-market-your-way-out-of-a-bad-product-says-center-parcs-cmo-the-drum\/","title":{"rendered":"&#8216;You can&#8217;t market your way out of a bad product,&#8217; says Center Parcs CMO | The Drum"},"content":{"rendered":"<p>Can <b>experiential marketing<\/b> remain authentic while using advanced technology? Cultural relevance can expose when a brand gets it wrong. Keeping a\u00a0&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Can experiential marketing remain authentic while using advanced technology? Cultural relevance can expose when a brand gets it wrong. Keeping a\u00a0&#8230;<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3805"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=3805"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3805\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=3805"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=3805"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=3805"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}