{"id":3689,"date":"2026-09-05T04:05:12","date_gmt":"2026-09-05T04:05:12","guid":{"rendered":"https:\/\/scene2ltd.co.uk\/news\/2026\/09\/05\/industrys-first-event-measurement-certification-now-available\/"},"modified":"2026-09-05T04:05:12","modified_gmt":"2026-09-05T04:05:12","slug":"industrys-first-event-measurement-certification-now-available","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2026\/09\/05\/industrys-first-event-measurement-certification-now-available\/","title":{"rendered":"Industry&#8217;s First Event Measurement Certification Now Available"},"content":{"rendered":"<p>EMMA, formerly EMMC, is a nonprofit focused on standardizing event measurement metrics and methodologies across the <b>experiential marketing<\/b> industry.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>EMMA, formerly EMMC, is a nonprofit focused on standardizing event measurement metrics and methodologies across the experiential marketing industry.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3689"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=3689"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3689\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=3689"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=3689"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=3689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}