{"id":3383,"date":"2026-08-12T06:49:54","date_gmt":"2026-08-12T06:49:54","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2026\/08\/12\/the-real-impact-of-merchandise-branding-why-branded-products-are-more-than-just\/"},"modified":"2026-08-12T06:49:54","modified_gmt":"2026-08-12T06:49:54","slug":"the-real-impact-of-merchandise-branding-why-branded-products-are-more-than-just","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2026\/08\/12\/the-real-impact-of-merchandise-branding-why-branded-products-are-more-than-just\/","title":{"rendered":"The real impact of merchandise branding: Why branded products are more than just &#8230;"},"content":{"rendered":"<p>Merchandise and the rise of <b>experiential marketing<\/b>. Modern marketing is increasingly focused on experiences rather than simple transactions\u00a0&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Merchandise and the rise of experiential marketing. Modern marketing is increasingly focused on experiences rather than simple transactions\u00a0&#8230;<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3383"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=3383"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3383\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=3383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=3383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=3383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}