{"id":3237,"date":"2026-07-30T12:33:28","date_gmt":"2026-07-30T12:33:28","guid":{"rendered":"https:\/\/scene2ltd.co.uk\/news\/2026\/07\/30\/audio-advertising-boosts-profit-by-75-landmark-global-study-finds\/"},"modified":"2026-07-30T12:33:28","modified_gmt":"2026-07-30T12:33:28","slug":"audio-advertising-boosts-profit-by-75-landmark-global-study-finds","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2026\/07\/30\/audio-advertising-boosts-profit-by-75-landmark-global-study-finds\/","title":{"rendered":"Audio advertising boosts profit by 75%, landmark global study finds"},"content":{"rendered":"<p>\u201cThe kind of evidence you cannot unhear\u201d: Marketing professor, Mark Ritson, reacts to new global research revealing the unfair advantage of audio<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cThe kind of evidence you cannot unhear\u201d: Marketing professor, Mark Ritson, reacts to new global research revealing the unfair advantage of audio<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3237"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=3237"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/3237\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=3237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=3237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=3237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}