{"id":2846,"date":"2026-07-01T06:05:28","date_gmt":"2026-07-01T06:05:28","guid":{"rendered":"https:\/\/scene2ltd.co.uk\/news\/2026\/07\/01\/gage-roads-builds-first-beer-filled-surfboard-bm-outdoor\/"},"modified":"2026-07-01T06:05:28","modified_gmt":"2026-07-01T06:05:28","slug":"gage-roads-builds-first-beer-filled-surfboard-bm-outdoor","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2026\/07\/01\/gage-roads-builds-first-beer-filled-surfboard-bm-outdoor\/","title":{"rendered":"Gage Roads Builds First Beer-Filled Surfboard &#8211; BM Outdoor"},"content":{"rendered":"<p>&#8230; <b>experiential marketing<\/b> stunt that merges engineering, humour, and lifestyle branding. When a Surfboard Becomes a Beer Vessel. Surf culture has long\u00a0&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230; experiential marketing stunt that merges engineering, humour, and lifestyle branding. When a Surfboard Becomes a Beer Vessel. Surf culture has long\u00a0&#8230;<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/2846"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=2846"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/2846\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=2846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=2846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=2846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}