{"id":2524,"date":"2026-06-12T05:02:19","date_gmt":"2026-06-12T05:02:19","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2026\/06\/12\/havas-acquires-majority-stake-in-archrival-to-boost-gen-z-and-experiential-marketing-capabilities\/"},"modified":"2026-06-12T05:02:19","modified_gmt":"2026-06-12T05:02:19","slug":"havas-acquires-majority-stake-in-archrival-to-boost-gen-z-and-experiential-marketing-capabilities","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2026\/06\/12\/havas-acquires-majority-stake-in-archrival-to-boost-gen-z-and-experiential-marketing-capabilities\/","title":{"rendered":"Havas acquires majority stake in Archrival to boost Gen Z and <b>experiential marketing<\/b> capabilities"},"content":{"rendered":"<p>Havas Acquisition: Havas has acquired a majority stake in Archrival, enhancing its youth-culture expertise and <b>experiential marketing<\/b> capabilities\u00a0&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Havas Acquisition: Havas has acquired a majority stake in Archrival, enhancing its youth-culture expertise and experiential marketing capabilities\u00a0&#8230;<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/2524"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=2524"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/2524\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=2524"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=2524"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=2524"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}