{"id":1916,"date":"2025-11-23T05:22:31","date_gmt":"2025-11-23T05:22:31","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2025\/11\/23\/wicked-for-good-soars-with-blockbuster-success-a-new-benchmark-in-musical-film-openings\/"},"modified":"2025-11-23T05:22:31","modified_gmt":"2025-11-23T05:22:31","slug":"wicked-for-good-soars-with-blockbuster-success-a-new-benchmark-in-musical-film-openings","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2025\/11\/23\/wicked-for-good-soars-with-blockbuster-success-a-new-benchmark-in-musical-film-openings\/","title":{"rendered":"Wicked: For Good\u201d Soars with Blockbuster Success: A New Benchmark in Musical Film Openings"},"content":{"rendered":"<p>Implications: Brands need seamless partnerships and <b>experiential marketing<\/b> tactics. Core Industry Trend: \u201cMusical and Franchise Blockbusters Lead\u00a0&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Implications: Brands need seamless partnerships and experiential marketing tactics. Core Industry Trend: \u201cMusical and Franchise Blockbusters Lead\u00a0&#8230;<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1916"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=1916"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1916\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=1916"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=1916"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=1916"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}