{"id":1856,"date":"2025-10-29T17:00:00","date_gmt":"2025-10-29T17:00:00","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2025\/10\/29\/omnicom-looks-to-scale-back-ddb-network-amid-rigorous-review-of-brands\/"},"modified":"2025-10-29T17:00:00","modified_gmt":"2025-10-29T17:00:00","slug":"omnicom-looks-to-scale-back-ddb-network-amid-rigorous-review-of-brands","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2025\/10\/29\/omnicom-looks-to-scale-back-ddb-network-amid-rigorous-review-of-brands\/","title":{"rendered":"Omnicom looks to scale back DDB network amid \u2018rigorous\u2019 review of brands"},"content":{"rendered":"<p>Speculation has swirled about DDB&#8217;s future, ahead of completion of IPG acquisition.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Speculation has swirled about DDB&#8217;s future, ahead of completion of IPG acquisition.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1856"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=1856"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1856\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=1856"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=1856"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=1856"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}