{"id":1482,"date":"2024-12-28T04:05:35","date_gmt":"2024-12-28T04:05:35","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2024\/12\/28\/it-gets-difficult-to-quantify-roi-in-the-creative-space-exchange4media\/"},"modified":"2024-12-28T04:05:35","modified_gmt":"2024-12-28T04:05:35","slug":"it-gets-difficult-to-quantify-roi-in-the-creative-space-exchange4media","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2024\/12\/28\/it-gets-difficult-to-quantify-roi-in-the-creative-space-exchange4media\/","title":{"rendered":"&#8216;It gets difficult to quantify ROI in the creative space&#8217; &#8211; Exchange4media"},"content":{"rendered":"<p>&#8230; Weddings and Events and Naveen Gupta, Co-Founder, Spalba spoke about the ROI conundrum at the e4m Red Carpet <b>Experiential Marketing<\/b> Summit.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230; Weddings and Events and Naveen Gupta, Co-Founder, Spalba spoke about the ROI conundrum at the e4m Red Carpet Experiential Marketing Summit.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1482"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=1482"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1482\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=1482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=1482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=1482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}