{"id":1284,"date":"2023-12-11T10:10:03","date_gmt":"2023-12-11T10:10:03","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2023\/12\/11\/channel-4-to-launch-new-streaming-ad-formats-in-the-new-year\/"},"modified":"2023-12-11T10:10:03","modified_gmt":"2023-12-11T10:10:03","slug":"channel-4-to-launch-new-streaming-ad-formats-in-the-new-year","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2023\/12\/11\/channel-4-to-launch-new-streaming-ad-formats-in-the-new-year\/","title":{"rendered":"Channel 4 to launch new streaming ad formats in the new year"},"content":{"rendered":"<p>Pilot testing of new formats showed increased brand recall.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pilot testing of new formats showed increased brand recall.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1284"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=1284"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1284\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=1284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=1284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=1284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}