{"id":1141,"date":"2023-10-11T15:53:57","date_gmt":"2023-10-11T15:53:57","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2023\/10\/11\/more-than-half-of-british-adults-are-willing-to-view-ads-in-exchange-for-free-streaming\/"},"modified":"2023-10-11T15:53:57","modified_gmt":"2023-10-11T15:53:57","slug":"more-than-half-of-british-adults-are-willing-to-view-ads-in-exchange-for-free-streaming","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2023\/10\/11\/more-than-half-of-british-adults-are-willing-to-view-ads-in-exchange-for-free-streaming\/","title":{"rendered":"More than half of British adults are willing to view ads in exchange for free streaming"},"content":{"rendered":"<p>Slowly but surely, CTV\u2019s popularity is growing, but how can advertisers best leverage this change in viewing habits? Are paid ad-free tiers the way of the future, or will cheaper ad-supported alternatives win viewers over?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Slowly but surely, CTV\u2019s popularity is growing, but how can advertisers best leverage this change in viewing habits? Are paid ad-free tiers the way of the future, or will cheaper ad-supported alternatives win viewers over?<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1141"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=1141"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1141\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=1141"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=1141"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=1141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}