{"id":1085,"date":"2023-08-19T02:17:10","date_gmt":"2023-08-19T02:17:10","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2023\/08\/19\/the-year-long-rivalry-between-ipl-franchises-to-build-a-stronger-brand-image\/"},"modified":"2023-08-19T02:17:10","modified_gmt":"2023-08-19T02:17:10","slug":"the-year-long-rivalry-between-ipl-franchises-to-build-a-stronger-brand-image","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2023\/08\/19\/the-year-long-rivalry-between-ipl-franchises-to-build-a-stronger-brand-image\/","title":{"rendered":"The year-long rivalry between IPL franchises to build a stronger brand image"},"content":{"rendered":"<p>Chennai Super Kings&#8217; Whistle Podu Express initiative showcases their approach to <b>experiential marketing<\/b>. By offering a special train and providing\u00a0&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chennai Super Kings&#8217; Whistle Podu Express initiative showcases their approach to experiential marketing. By offering a special train and providing\u00a0&#8230;<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1085"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=1085"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1085\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=1085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=1085"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=1085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}