{"id":1077,"date":"2023-07-27T03:05:23","date_gmt":"2023-07-27T03:05:23","guid":{"rendered":"http:\/\/scene2ltd.co.uk\/news\/2023\/07\/27\/come-on-barbie-lets-go-party-what-brands-can-learn-from-the-dolls-cinematic-success\/"},"modified":"2023-07-27T03:05:23","modified_gmt":"2023-07-27T03:05:23","slug":"come-on-barbie-lets-go-party-what-brands-can-learn-from-the-dolls-cinematic-success","status":"publish","type":"post","link":"https:\/\/scene2ltd.co.uk\/news\/2023\/07\/27\/come-on-barbie-lets-go-party-what-brands-can-learn-from-the-dolls-cinematic-success\/","title":{"rendered":"&#8216;Come on Barbie, let&#8217;s go party&#8217;: what brands can learn from the doll&#8217;s cinematic success"},"content":{"rendered":"<p>Small businesses should pay attention to how <b>experiential marketing<\/b> scored a hot pink marketing win during the Barbenheimer weekend in cinemas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Small businesses should pay attention to how experiential marketing scored a hot pink marketing win during the Barbenheimer weekend in cinemas.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1077"}],"collection":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/comments?post=1077"}],"version-history":[{"count":0,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/posts\/1077\/revisions"}],"wp:attachment":[{"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/media?parent=1077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/categories?post=1077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scene2ltd.co.uk\/news\/wp-json\/wp\/v2\/tags?post=1077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}