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Saturday, October 31, 2026
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CATEGORY

Experiential Marketing

Serviceplan hires Anna Nichols as first CFO

The appointment of Nichols follows IPG Mediabrands' integration into Omnicom Media.

Beefeater hires Lucky Generals as agency of record

Brand previously worked with McCann London.

The Romans invests in new influencer agency

PR shop The Romans has invested in a creative influencer agency start-up.

Nuii ice cream promotes conservation efforts with branded treehouse

The experience was created by brand activation agency Zeal.

Audio advertising boosts profit by 75%, landmark global study finds

“The kind of evidence you cannot unhear”: Marketing professor, Mark Ritson, reacts to new global research revealing the unfair advantage of audio

IPA Christmas research: increasing financial anxiety isn’t stopping spending

Consumers are increasingly focused on stretching their cash further.

Gravity Road hires Rachel Moss as global head of production

She replaces Katie Farmer, who departed last year.

Unbound appoints creative partner and head of studio

Pair start in their new roles immediately.

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