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Experiential Marketing

Experiential Marketing

Interluxe Group Acquires adMixt to Build Full-Service Luxury Marketing Platform | citybiz

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The deal brings together Interluxe's experiential marketing, communications, media, and affluent audience intelligence capabilities with adMixt's ...
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Experiential Marketing

One burger to rule them all? McDonald’s puts McSpicy loyalties to the test

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... experiential marketing and gamified outdoor activations. Created in collaboration with Leo Burnett Singapore and OMD Singapore, the campaign saw ...
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Experiential Marketing

Tinder breaks up with ‘hellos’ in its European campaign

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The work promotes the launch of Tinder's Astrology Mode and a redesigned Music Mode.
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Experiential Marketing

Hawkstone Farmers’ Choir wins Britain’s Got Talent as final draws 4.5m viewers

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Biggest peak for ITV in 2026 outside sports fixtures and Coronation Street and Emmerdale’s crossover.
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Experiential Marketing

Wonderhood Design wins project for beauty brand Vieve

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The appointment follows a competitive pitch.
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Experiential Marketing

Carat hires Jellyfish’s Laura Crichton as client MD

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Appointment follows Flora Kong's move to Dentsu X.
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Experiential Marketing

OpenAI UK ads trial: four holdcos invited to spend more than £1m

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Trial will begin in the coming days.
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Experiential Marketing

$3.6bn and counting: Who has won the biggest holdco pitches of 2026 so far?

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Jaguar Land Rover, Netflix, Heineken and more have all been in play this year — but which holdcos have come out on top?
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Experiential Marketing

As the mega trend disappears in the fashion industry, brands are working on experiential …

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According to the industry on the 30th, the learning class has recently become a representative experiential marketing tool in the sports and outdoor ...
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Experiential Marketing

Hulu’s Get Real House: Developing a Live Event for TV and TikTok

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Related: How Disney Turned 'The Devil Wears Prada 2' into an Experiential Marketing Machine · Local Businesses, College Campuses: Inside Hulu's 'Black ...
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