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CATEGORY

Experiential Marketing

PepsiCo appoints Publicis Groupe to global media without a pitch

Omnicom was the incumbent, having held the global media account for over 25 years.

Publicis pulls out of Coca-Cola global media pitch after PepsiCo win

Move comes as French agency group wins PepsiCo's global media account.

EE partners Educating Yorkshire headteacher for online safety sessions

Parents can attend one-to-one appointments with EE to help manage young people’s online safety.

Ogilvy UK promotes Stephen Maycock to UK influence creative strategy lead

Maycock has also taken on the role of influence EU excellence lead for Open X.

MSQ hires Kit Altin as group chief strategy officer EMEA

Altin will report to Kate Howe, executive director at MSQ.

Disney+ Sky partnership boosts subscribers by 14.1% in Q2

Doug Whelpdale, head of insights at Barb, called it “by far the biggest change this quarter”.

LiveRamp hires ex-Mail Metro Media exec Hannah Barnett

Barnett was replaced by Claudine Collins at Mail Metro Media.

Government comms supremo David Dinsmore to step down

The unexpected departure of the former chief operating officer at News UK comes less than a year after he took up the role.

Havas rejigs UK Village model and appoints Patrick Affleck as CEO

New role in charge across media and creative.

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