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CATEGORY

Experiential Marketing

Experiential Market 2022 with COVID-19 impact on Industry – The Sports Forward

The global Experiential Marketing Service market size is projected to reach USUSD million by 2027, from USUSD million in 2020, at a CAGR of...

SEPHORiA Is Making Its Return This Sunday! – Yahoo News

... this year to even more visitors from around the globe,” says Jessica Stacey, SVP External Communications + Experiential Marketing at Sephora.

MSQ records 57% revenue boost in full year results

The independent marketing group reached a total revenue growth of £91.3m.

‘Going purpose’: Patagonia set a precedent, but can others follow suit?

By giving away all future profit to fund anti-climate-change schemes, Patagonia shows that businesses that want to make a difference face structural rather than...

British public calls out brands for insincere tributes to the Queen

A new YouGov survey found that the majority of Britons feel brand messages for the Queen were PR-driven.

Jura recruits its own islanders for global ad push

The whisky brand is made on the Scottish island of just 212 people

John Lewis to use marketing budget to help fund staff meals

Customer director Claire Pointon was talking at an event hosted by Oystercatchers.

The Trust Project and Microsoft team up to fight fake news

A news literacy campaign from the global network of media organizations teaches people how to spot misinformation using Microsoft’s platforms.

The Park launches pitch fee scheme to invest in D&I

Potential clients will be asked for a “small fee” to reduce the amount of free work produced during the pitching process.

France bans fossil fuel ads: what does this mean for the UK?

Industry experts compare fossil fuel advertising to cigarette ads as they discuss whether the ban will make an impact and how the UK can...

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