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CATEGORY

Experiential Marketing

Swamp Motel unveils AI-inspired audio experience in London

Saint Jude invites volunteers to join its mysterious facility and speak to people in irreversible comas using AI technology.

Disney celebrates 100th anniversary with immersive experience

The event will take place in London between 12 and 21 May.

IPG hires long-time Accenture exec to oversee commerce strategy

Jeriad Zoghby tasked with unifying IPG’s commerce expertise and identifying opportunities for growth.

Jeremy Bullmore dies aged 93

WPP put together an archive to celebrate the former JWT chairman's career last year.

Agency leaders express worry over employee morale in 2023

Chief executives were speaking at Campaign’s Year Ahead breakfast briefing.

Creative salaries set to ‘rebalance’ in 2023

Following the post-pandemic ‘boom’, salary increases have steadied in the creative sector.

Maths? Saatchi & Saatchi schools UK prime minister about investing in creativity

Agency drives a roving van to Westminster to remind Rishi Sunak that creativity needs investment.

Zomato Blinkit collab ‘mangoge’, brand creatives ‘denge’

Here are some brand creatives that we came across. Also Read: Indian Gin brands enliven the 'Ginaissance' with experiential marketing. Netflix.

The Marketing Goodie Bag For 2023 – Everything Experiential

Return of experiential marketing. While cocktail conversations have abounded around the subject, over the last couple of years, the actual act of ...

2023 will see notable shifts in how consumers shop online D2C & retail space: Kaushik Mukherjee

Brands went beyond money marketing and took memes and experiential marketing to the next level. Innovation in AR & VR tech along with experiments ...

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