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CATEGORY

Experiential Marketing

Experiential Marketing

Wavemaker appoints trio of client presidents to lead global practices

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Practices span fast-growth clients, consultancy and B2B.
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Experiential Marketing

CallTower Honored with 2023 Business Intelligence Sales and Marketing Technology (The …

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Raising the bar for experiential marketing, CallTower equips itself with a knowledgeable and dedicated team committed to creating innovative ...
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Experiential Marketing

Hilton Bengaluru Embassy Manyata Business Park and Convention Centre Awarded ‘Best …

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WOW Awards are Asia's largest business and recognition platform for the Experiential Marketing, MICE, LIVE Entertainment and Wedding industry and ...
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Experiential Marketing

I travelled to Japan for the Corona Sunsets Festival: Here’s how it compared to the SA leg

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Speaking to News24, Ryutaro Fujita, experiential marketing manager for Corona Japan, says it was exciting to be part of the festival's global ...
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Experiential Marketing

‘Come on Barbie, let’s go party’: what brands can learn from the doll’s cinematic success

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Small businesses should pay attention to how experiential marketing scored a hot pink marketing win during the Barbenheimer weekend in cinemas.
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Experiential Marketing

Meta’s revival picks up in Q2 as revenue grows 11%

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Mark Zuckerberg outlines plans to “pour gasoline” into Threads and expand Meta's AI products as the tech giant swings back into double-digit growth.
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Experiential Marketing

Le Méridien Amritsar appoints Praveen Sharma as the Director of Sales & Marketing

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Founded in 2007, EVENTFAQS Media is a muti-channel platform focussed on the events, entertainment and experiential marketing industry.
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Experiential Marketing

AA/Warc adspend forecast boosted by online recovery

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BVOD revised up dramatically but it’s a mixed bag for other media.
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Experiential Marketing

Audible urges consumers to laugh at whatever life throws at them

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Created by Fold7, campaign will run across VOD, online video, cinema, OOH and social.
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Experiential Marketing

Media for All launches second diversity survey

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Survey will build on last year's findings.
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