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CATEGORY

Experiential Marketing

Cinesite short film issues warning about mass extinction

Film will run at Outernet London and is supported by Outernet, Greenpeace and Arts Council England.

LadBible brings Harry Kane Google Bard promo to TikTok and Instagram

Ads build on Kane's transfer to Bayern Munich and aim to show Bard's value as a creative tool.

John Lewis & Partners ads entice shoppers to ‘Succumb to the sale’

The campaign was created by Saatchi & Saatchi London.

Snapchat+’s AI features see subscribers skyrocket but advertisers remain cautious

With seven million paying users, are brands being too quick to ‘overlook Snapchat’s strengths’ when it comes to advertising?

Havas London appoints Nathalie Gordon creative partner

Long-time freelancer has decided to 'settle down'.

APG hires two successors to outgoing chair Michael Lee

Martin Beverley of Adam & Eve/DDB and Emily Harlock of Special Group London will 'share the load'.

Campaign Podcast: The year ahead and big changes at Havas

The first podcast of 2024 brings news of Xavier Rees' departure from Havas and looks forward to the next 12 months.

GroupM links with Disney, YouTube, Roku and NBCUniversal to standardise streaming ads

The Ad Innovation Accelerator will aim to evolve the traditional 30-second ad spot with enhanced “brand-to-viewer connections” and drive measurable results for GroupM advertisers.

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