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Experiential Marketing

Experiential Marketing

Whisky brand Monkey Shoulder brings the party to UK festivals with mixer truck

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The truck will drive to Kendal Calling this weekend and is set to appear at Brighton Pride and the Edinburgh Fringe Festival.
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Experiential Marketing

Cadbury calls on Brits to perform virtual heist in campaign for limited-edition Wispa

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Campaign by VCCP London is for the second limited-edition bar from Wispa Gold, following on from Wispa Gold Hazelnut last year.
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Experiential Marketing

BMB boosts team with recruits from MullenLowe Group, VCCP, BBH and more

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The creative agency has reported a 27% increase in headcount since the end of 2021.
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Experiential Marketing

Havas sees ‘very good momentum’ in Q2 and has ‘confidence’ about rest of 2022

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Organic revenues jumped 11.5% for the period.
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Experiential Marketing

Pitch Update: Nike, Nando’s, Samsung, Smirnoff, Philips, Pepsi and more

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Campaign rounds up the latest pitch news.
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Experiential Marketing

Look who’s back: George at Asda’s viral rappers go back-to-school with a fresh track

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Amid the cost-of-living crisis, George at Asda's back-to-school track contains an affordability message.
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Experiential Marketing

Uefa and Pepsi Max line up Becky Hill for show at Women’s Euro final

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Parent company PepsiCo has an extensive relationship with women’s football.
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Experiential Marketing

Samsung reviews social media account

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The account was previously handled by Rapp UK.
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Experiential Marketing

Shorter ads deliver better attention on social media

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Study has shown that ads on Twitter delivered the most total attention, while TikTok had the strongest active attention.
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Experiential Marketing

Vice and Gal-dem launch series on abuse in music industry

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The articles will be published throughout the week across both websites.
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