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Friday, June 5, 2026
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CATEGORY

Experiential Marketing

TikTok disputes report it is ‘abandoning’ live shopping expansion in Europe

The platform says it never planned to launch TikTok Shop in continental Europe in the first half of this year, and is focused on...

ITV’s This Morning and Boots team up for menopause awareness campaign

The Menopause Bus will visit London, Birmingham, Liverpool and Cardiff.

Häagen-Dazs amps up the humble ice-cream van with celebrity DJs

The brand experience will start its journey in London this month and later heads to Edinburgh.

Immerse, Hotcow, Because, Publicis Groupe, Big Group, N2O Brand Activation, Absolute Blue, etc

Experiential Marketing Digital campaigns. Shopper Marketing Sampling campaigns. Applications that contain: Clothing Industry IT Food and Beverage

Former Group M leader becomes inaugural Origin CEO

Tom George will assume full-time leadership of the project as it moves into a build and test phase.

Nationwide CMO departs

Sara Bennison leaves the role after six years.

Starcom and Channel 4 release final videos in six-part series

The last two videos in the Brave Stories series focus on age and ethnicity.

True Elements onboards TBWA as their creative agency – Exchange4media

PR & CORP COMM NEWS PR COMMUNE MAGAZINE WOMEN ACHIEVERS AWARDS 2022. MEDIA. TELEVISION RADIO DIGITAL OUT OF HOME PRINT EXPERIENTIAL-MARKETING.

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