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Tuesday, August 4, 2026
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CATEGORY

Experiential Marketing

Go.Compare ‘rests’ usual mascot in favour of Ian Wright

The opera singer, played by Wynne Evans, was most recently seen in the brand’s early 2025 campaign ‘Feel the tache’.

Campaign’s most-read opinion pieces of 2025

This year's most popular opinion pieces from external contributors addressed a range of subjects, from holding group upheaval to Cannes controversy via Jet2 Holidays.

Matt Gooden departs Who Wot Why

He co-founded the independent shop with Ben Walker and Sean Thompson in 2016.

Aviva awards creative account to Saatchi & Saatchi

Saatchi & Saatchi took on AMV BBDO and Havas at the final stage.

Campaign’s most-listened-to podcasts of 2025

Topics have ranged from the debate between in-house production companies and independents, Cindy Rose's new job, the Omnicom takeover of IPG and Group M.

UK government confirms three creative agencies added to roster

Trio form new lot providing media and creative services.

Costa Coffee picks Rapp to handle CRM and loyalty account

Appointment was made through a competitive pitch process.

Campari Group appoints global media agency

WPP Media was the incumbent on the account.

Campaign’s most-read Knowledge articles of 2025

Hybrid working, salaries, opaque pitching practices and in-housing were among the most popular topics that piqued the interest of subscribers to The Knowledge in...

Campaign’s most-read features of 2025

From interviews with EssenceMediacom's UK boss and Ace of Hearts' founders, to deep dives into ageism, hybrid working and burnout, Campaign's most popular features...

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