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CATEGORY

Experiential Marketing

Price of England’s World Cup quarter-final ads revealed

The last England World Cup match on ITV drew an audience of more than 13 million people.

LiveRamp to spotlight trust in Netflix CTV campaign ahead of Publicis purchase

The campaign comes in response to the increasing innovation of AI, but may serve a dual purpose amid fears surrounding the platform’s ability to...

European media giants launch sovereign advertising marketplace

New marketplace gives advertisers the ability to activate campaigns across multiple formats and countries through a single access point.

‘One of the biggest shake-ups in UK TV’: the potential impact of Sky-ITV

One media buyer said “the truth will take months, if not years, to become really apparent”.

Recently, there is an atmosphere among global brands that view the Korean market as a “test bed” to

Along with the launch of the product, more and more people are working on the overall consumer experience, such as design and experiential marketing.

Watch: Leah Stark of Ecolab in The Studio at EMS 2026 – Event Marketer

In this episode, Leah Stark, director of experiential marketing at Ecolab, joins us at the 2026 Experiential Marketing Summit to discuss what it ...

Havas to launch Shortcut Shobiz India in early September – BestMediaInfo.com

New Delhi: Havas Group is set to expand its experiential marketing footprint in India with the launch of Shortcut Shobiz India in early September ...

Percept Powers Force Motors National Dealer Meet 2026, the Grand Unveiling … – Radio and Music

MUMBAI: Percept ICE, the Experiential Marketing, Event Management, Exhibitions & Brand Activations domain company of Percept Limited, delivered a ...

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