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Experiential Marketing

El Pollo Loco’s $1 Million Chicken Promotion: A Strategic Play for Brand Loyalty and Market Growth?

By andydixontd
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andydixontdhttp://scene2ltd.co.uk/news

… experiential marketing. – The LocoAI Challenge targets tech-savvy consumers by gamifying engagement on TikTok/Instagram, mirroring past campaigns …

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